Social media management refers to the process of managing an organization's online presence through social media platforms such as Facebook, Twitter, and Instagram.
This includes creating and sharing content, interacting with followers, and monitoring and analyzing metrics. It is an important aspect of digital marketing and public relations, as it helps to build brand awareness, engage with customers and stakeholders, and measure the effectiveness of marketing efforts.
There are many tools and services available to help with social media management, including scheduling software, analytics platforms, and social media management platforms. It is important for organizations to have a clear strategy in place for their social media presence, as well as resources dedicated to managing and updating their accounts regularly.
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